The 15 Hour Accountant
Newsletter Archive
Where Are Your Buyers?
Last week was county fair week. For context, I spent my entire life in the suburbs of Chicago until our family moved to very rural, very small town Idaho 6 years ago.
The Sales & Marketing Series
Only 110 days until Christmas, but more importantly…Only 25 more days until the Fall Selling Season. Why is September thru early-December a selling season for small accounting firms?
Your Kids Are Teaching You Sales Strategies
Your kids are teaching more about selling than you realize. In our house, it sounds like this: “Do you want an apple or strawberries on your plate?”
CFO Pricing Myth Busted?
For most of the life of my firm (7 years and counting), I’ve held the belief that: the bigger the client, the higher level of service they need, the more I can charge (as long as I’m providing said services), and the more profit my firm makes.
How to Upgrade Clients
Sometimes, upgrading current clients is a much easier and faster way to increase revenue than pounding pavement for brand new clients.
State of the Economy - For Accountants
What Does the State of the Economy Mean for the Accounting Industry?
Lower Price, not Under-Priced
There is so much noise in the accounting industry media-space about raising your rates and offering high-priced services. Heck, I’m some of that noise! But there is a time and place for everything.
The BIG REVEAL
Most importantly…congrats to all who made it through this week’s deadline!! You’re almost there!!
Price Increases & 2025 Planning
Disney+ sent me an email early this morning letting me know that they’re increasing my monthly subscription rate
Pricing Menu
The one part that I am having a tough(er) time on is the "menu" so to speak for the pricing tiers.
On Niching and Pricing
Great follow up questions come out of last week’s email on getting clients…About niching, so you pick one and try. And then if this doesn't work you pick another. And so on.. right?
Reporting & Pricing to Bookkeeping Clients
Question from a fellow subscriber…
…for your lowest tier bookkeeping clients... are they happy with just receiving reports at month end? One response I've heard lately from potential clients is that they don't receive enough communication from their current bookkeeper, and that is a big reason as to why they are looking at switching to a new bookkeeper…
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